We take the loss of privacy personally.

Privacy is something that should be embraced, not something we should be ashamed of. But here we are in a world where we’re expected to give up our privacy. This isn’t how it’s supposed to be.
So let’s take a step back. Let’s question those who want to take privacy away from us. And let’s regain control and enjoy privacy the way it should be.

We believe in real privacy.

Privacy is the defining challenge facing this generation.

It’s incredibly personal and highly emotional.

Privacy is critical to being true to yourself. Only in your private moments are you free to express yourself.

Just like our users, we’re inquisitive. That’s what drives us to reimagine real privacy for everyone, in a way that’s truly personal.

We’re committed to creating the best privacy solution. But we recognize doing so will require resolve.

We know things change. That’s why we never stop thinking about what tomorrow’s privacy looks like.

Our Mission

We're making privacy a choice by giving users complete control of their personal information.

What the press is saying

" FigLeaf, a Silicon Valley-based startup, is now beta-testing a privacy dashboard that helps consumers control what personal information online sites see. "


" FigLeaf's approach is to give users the best of both worlds: complete privacy and a regular online presence. "


" Through the app, users will also get tools to take back their private data and have the final say in who can or cannot have access it. "


Aura Company

Global Headquarters

15 Network Drive, 3rd Floor
Burlington, MA 01803